The Founder Story
How one broken bag changed everything
How one broken bag
changed everything
Our Unconventional
Journey
Our Unconventional Journey
We founded OLEADA because we were tired of being overlooked.
Standing at the JFK Airport Security Check, after attempting to stuff my laptop inside my designer bag, the accessory’s thin strap broke. With my belongings scattered across the floor, it hit me: Why are we forced to sacrifice function in favor of fashion?
As women in finance, it was clear that our workbags weren’t designed for us. They either lacked the functionality required for our busy lives or meant settling for styles that didn’t embody who we are – in business and life.
So we set out to create a solution. OLEADA was born from a desire to offer more than just another accessory – to provide thoughtfully engineered bags designed to ground women in their authentic expression.
- From Tiffany, Co-founder & Creative Director
The Engineering Process
OLEADA’s design process is personalized to you.
We spoke with women across multiple industries, shadowed them at work, and listened to their needs to ensure that each feature of our bags serves a purpose.
Using the principles of Design Thinking, we crafted collections that integrate the five key elements of an elevated modern work bag: lightweight, durable, laptop-friendly, weather-resistant, and timeless.
There’s intention in every detail.
Because OLEADA is about more than just carrying your essentials—it’s about carrying the freedom to move with versatility and purpose– so you can show up authentically, every SINGLE day.
The OLEADA Name
OLEADA means "wave" in Spanish—a symbol of dynamic power and unstoppable surge.
Just as water, the softest element, can penetrate the hardest rock, we believe in the relentless strength and adaptability of every woman. Like waves making their way through cracks, rocks, and cliffs, you forge your own path with courage and conviction.
At OLEADA, we honor this spirit of authenticity and freedom.
They say a woman keeps her life in her handbag. We believe it's true: Our bags don't just hold your essentials—they hold your story, confidence, and ambition.
With OLEADA, you're not carrying an accessory; you're carrying a solution. One that gives you the peace of mind to live freely and lead authentically.
When all women are able to show up unapologetically in their purpose, we create an OLEADA—a wave—that moves beyond the status quo and propels us all toward a more equitable, balanced world.
Our mission with OLEADA is simple: to create bags that inspire others to live freely and lead authentically.
Our Voices
Lili Buffet
Wealth Advisor of J.P. Morgan
I love this new work bag, it fits everything so nicely. My laptop, ipad and everything I need!
Stephanie Coughlan
Founder of Image Intelligence
Timeless. Classic. Versatile. Elegant = Oleada. Always spot on for every occasion!
Our Creatives and Community
Shop Practical Luxury
Experience the perfect blend of function and style.
- BEST SELLERS
- WORK BAG EDIT
